01 - A Study of Islamic Thought in the Perspective of the Islamic Concept of Tawhid: ...
http://dx.doi.org/10.31703/gssr.2025(X-IV).0110.31703/gssr.2025(X-IV).01 Published : Dec 2025
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The role of language cannot be ignored in any sphere of human life. It is language itself which makes certain ideas, thoughts and concepts absolute and universal. The concept of Tawhid is unique, absolute, fundamental and highly significant in Islam. It works in the Islamic faith as a spirit in human body. The study highlights the deep influence of highly esteemed Islamic concept of Tawhid on the ... Details
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Islamic Thought, Linguistic Orientation, Perspective, Tawhid
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(1) Muhammad Abdullah
Associate Professor & HoD, Department of English Linguistics and Literature, Riphah International University, Islamabad, Pakistan.
(2) Marrium Sayyed
Lecturer of English (VF), Department of English Linguistics and Literature, Riphah International University, Islamabad, Pakistan.
(3) Atia Anwar Zoon
Assistant Professor & HoD, Department of English, Federal Urdu University of Arts, Science & Technology (FUUAST), Islamabad, Pakistan.
02 - Customer Experience Drivers and Behavioral Responses in Pakistanâs Retail S...
http://dx.doi.org/10.31703/gssr.2025(X-IV).0210.31703/gssr.2025(X-IV).02 Published : Dec 2025
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Supermarket industry in Pakistan is growing at a fast pace, technology-driven retail experiences regarding customer reactions in emerging-market contexts is not verified. This research examines effects of technological improvement on behavioral outcomes. Based on technology acceptance model and stimulus organism response viewpoint, study uses a cross-sectional survey of 226 customers in Pakistan s... Details
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Technology Driven, Technology Acceptance Model, Behavior
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(1) Ghulam Haider
Associate Professor, Department of Higher Education, Government of Punjab, Pakistan.
(2) Liaqut Ali
Professor, Department of Business Administration, Air University, Islamabad, Pakistan.
(3) Mehtab Babar
PhD Scholar, Department of Business Administration, Air University, Islamabad, Pakistan.
03 - Content Themes in PEMRA Complaints: A Cognitive Dissonance Perspective ...
http://dx.doi.org/10.31703/gssr.2025(X-IV).0310.31703/gssr.2025(X-IV).03 Published : Dec 2025
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Pakistan has one of the most active media landscapes in South Asia, but not everyone feels comfortable consuming it; therefore resort to complaining about its content. The study examines the PEMRA complaints through the theoretical lens of cognitive dissonance theory. It’s based on a quantitative content analysis, founded on a descriptive study method. It aims to explore the dominant themes ... Details
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PEMRA Complaints, Cognitive Dissonance, Sociocultural Themes, Media Ethics, Vulgarity in Media Content
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(1) Fatima Khalid
MS scholar, Riphah Institute of Media Sciences, Riphah International University, Islamabad, Pakistan.
(2) Muhammad Sabhi Ul Hussain Warsi
BSc, Department of Mass Communication, National University of Sciences and Technology, Islamabad, Pakistan.
(3) Sarmad Iqbal
BSc, Department of Mass Communication, National University of Sciences and Technology, Islamabad, Pakistan.
04 - Grok and Public Trust: A Study of Algorithmic Authority in the 2025 Pakistan-Ind...
http://dx.doi.org/10.31703/gssr.2025(X-IV).0410.31703/gssr.2025(X-IV).04 Published : Dec 2025
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This study explores public trust in Grok, an AI fact-checking tool on X (Twitter), during the 2025 Pakistan-India war. Using Media Dependency Theory, it examines how Grok shaped trust, fact-checking behavior, and perceptions of journalistic authority. A mixed-methods survey of 380 respondents measured trust, dependency, and views on AI’s role in crisis reporting. Findings show moderately hig... Details
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Artificial Intelligence, Grok, Public Trust in AI, Journalism, Crisis Communication, Media Dependency Theory, Fact-Checking, Misinformation.
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(1) Tayyaba Paracha
MS Scholar, Department of Media Studies, Riphah International University, Islamabad, Punjab, Pakistan.
(2) Waqas Amjad
MS, Information Security, National University of Sciences & Techonology (NUST), Islamabad, Pakistan.
(3) Qasim Ali Shah
PhD, Department of Developmental Sciences, COMSATS University, Islamabad, Pakistan.
05 - Navigating Nexus between Renewable Energy Investments, Environmental Fiscal Poli...
http://dx.doi.org/10.31703/gssr.2025(X-IV).0510.31703/gssr.2025(X-IV).05 Published : Dec 2025
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Given sharp increase in ecological problems, focus of environmental discussions is on carbon neutrality and sustainable development. This study explores how environmental taxes, investment in renewable energy, and reliance on natural resources and sustainable technologies affect progress of sustainable development. This research established for OECD analysis from 1994 to 2024 by using a novel inte... Details
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Renewable Energy Investments, Environmental Fiscal Policies, Climate Mitigation Technologies, Climate Change, Intelligent Bayes Topology
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(1) Rabia Akram
College of Management Sciences and Engineering, Shandong University of Finance and Economics, Shandong, 250014, China.
06 - The Ecosophy of Beneficial Discourse: A Corpus- Assisted Analysis of Selected Bl...
http://dx.doi.org/10.31703/gssr.2025(X-IV).0610.31703/gssr.2025(X-IV).06 Published : Dec 2025
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This paper addresses the heterogeneity and intricacy in the environmental discourses on blogs at the International Institute of Environment and Development (IIED), contrary to the perception of the discourses as homogenous. The study relies on the ideas of internal diversity provided by Guattari in order to analyze 80 purposely chosen blogs through the application of both quantitative and qualitat... Details
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Ecosophy, Corpus Linguistics, Ecological Discourse, Iied Blogs, Deep Ecology, Inconsistencies, Ecological Reflections, Monolithic Strategies, Environmental Discourse, Ecological Complexities, Discours
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(1) Zarak Zeeshan
MPhil Scholar English, Department of Arts and Humanities, National University of Modern languages., Islamabad, Pakistan.
(2) Zawar Hussain
Assistant professor, Department of Arts and Humanities, National University of Modern languages., Islamabad, Pakistan.
(3) Mehran khan
Undergraduate, Department of Arts and Humanities, National University of Modern languages., Islamabad, Pakistan.
07 - War-Related Stress and Identity Formulation in Youth: A Synthesis of Conflict an...
http://dx.doi.org/10.31703/gssr.2025(X-IV).0710.31703/gssr.2025(X-IV).07 Published : Dec 2025
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This research synthesizes available evidence between the years 2015 and 2025 on the effect of war-related stress on identity development in adolescents and young adults living in conflict-ridden areas and in refugee settings, including in the Middle East (Gaza, Syria) and Ukraine, as well as Israel and refugee camps worldwide. Using a secondary data analysis approach, thematic synthesis was perfor... Details
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War-Related Stress, Youth Identity, Trauma, Dislocation, Resilience, Secondary Data Analysis
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(1) Touqeer Abbas
PHD Scholar, Department of Sociology & Criminology, University of Sargodha, Sargodha, Punjab, Pakistan.
(2) Muhammad Suhail
Visiting Lecturer, Department of International Relations, University of Sargodha, Sargodha, Punjab, Pakistan.
(3) Umer Farooq
Visiting Lecturer, Department of Sociology & Criminology, University of Sargodha, Sargodha, Punjab, Pakistan.
08 - Pitch and Intensity Variations in English Speech: A Contrastive Analysis of Brit...
http://dx.doi.org/10.31703/gssr.2025(X-IV).0810.31703/gssr.2025(X-IV).08 Published : Dec 2025
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This paper attempts to explain the differences between British Received Pronunciation (RP) and the Ghebi speakers while communicating in English by using contrastive anal- ysis from Robert Lado’s book Linguistics Across Cultures (1957). Robert Lado was bilingual and talked about the challenges that he encountered while learning a second language. The research gap is that it focuses on a new ... Details
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Pitch, Intensity, British Received Pronunciation, Ghebi Speakers, Contrastive Analysis
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(1) Nafeesa Zulfiqar
Graduate BS (Hons), Department of English, Foundation University, Islamabad, Pakistan.
(2) Ilsa Sarwar
Graduate BS (Hons), Department of English, Foundation University, Islamabad, Pakistan.
(3) Raja Tajammul Hussain
Graduate BS (Hons), Department of English, Foundation University, Islamabad, Pakistan.
09 - Rice Leading the Prominent Crop Production Using NDVI at Khairpur Nathan Shah ...
http://dx.doi.org/10.31703/gssr.2025(X-IV).0910.31703/gssr.2025(X-IV).09 Published : Dec 2025
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Rice is the basic cereal crop after wheat; it is a major revenue generator in cash crops around the Khairpur Nathan Shah region. It is one of the rice cultivator regions in the Dadu zone, which is considered a prominent crop for its local economy. Climate change has a major effect on agriculture in the KN Shah area, also enforcing vulnerable conditions due to droughts and floods that have negative... Details
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Rice, Cash Crops, Dadu, Droughts, Floods
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(1) Azhar Ali Lund
Teacher, School education and literacy department, Government of Sindh, Pakistan.
(2) Sujomal Meghwar
Associate Professor & Chairman, Department of Geography, University of Sindh, Jamshoro, Sindh, Pakistan.
(3) Gianchand Kolhi
Lecturer, Government (Boys) Degree College, Samaro, Sindh, Pakistan.
11 - Rote to Robot: The STEAM Revolution â Content Analysis of STEAM Curriculum ...
http://dx.doi.org/10.31703/gssr.2025(X-IV).1110.31703/gssr.2025(X-IV).11 Published : Dec 2025
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The present study focused on analysing the STEAM curriculum. The current study based on following objectives. (i) To analyse the content of science, technology, engineering, arts and mathematics STEAM curriculumm. (ii)To investigates the challenges faced regarding implementation of STEAM curriculum. (iii)To identify the strengths and areas of improvement of STEAM curriculum. Qualitative content an... Details
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Content Analysis, STEAM, Curriculum, Textbooks
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(1) Mohtashma Habib
Ph.D. Scholar, Department of Educational Leadership and Management (Faculty of Education), International Islamic University Islamabad, Pakistan.
12 - Visual (Mis)Representation: Pashtoon Culture in Pashto Film Cover Pictures ...
http://dx.doi.org/10.31703/gssr.2025(X-IV).1210.31703/gssr.2025(X-IV).12 Published : Dec 2025
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This paper will analyze how the cover images in the Pashto films represent and misrepresent the Pashtoon culture using the Triadic Model of Signs as given by Peirce. Based on six Pashto movie cover images published in 2024 and 2025, the research adopts the qualitative visual semiotic approach. The analysis focused on the relationship between the representamen (visual elements), the object (cultura... Details
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Pashtoon Culture, Cover Images, Visual Semiotics, Peirceâs Triadic Model, Cultural Representation, Media Discourse
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(1) Laiba Javid
MPhil Scholar, Department of English, Abdul Wali Khan University Mardan, KP, Pakistan.
(2) Barkah
MPhil Scholar, Department of English, Abdul Wali Khan University Mardan, KP, Pakistan.
13 - Sex Is Rare, and Sexuality Is Everywhere: Exploring the Triggers of Masturbation...
http://dx.doi.org/10.31703/gssr.2025(X-IV).1310.31703/gssr.2025(X-IV).13 Published : Dec 2025
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Masturbation is a widespread and under-researched phenomenon of sexual living, usually defined in a very limited manner as a reaction to the biological sexual drive. It is a qualitative research that examines psychological, emotional, and situational antecedents of masturbation in young men of adult age, which preempts their self-perception of the reasons and time of masturbation. In-depth, semi-s... Details
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Sex, Sexuality, Masturbation, Young Adults, Biological Drive
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(1) Suleeman Hussain
Visiting Lecturer, Department of Sociology and Criminology, University of Sargodha, Sargodha, Punjab, Pakistan.
(2) Muhammad Intizar Raza
Civil Teacher, Garrison Human Resources Development Centre (HRDC), Cantt Sargodha, Punjab, Pakistan.
(3) Amber Javed
Visiting Lecturer, Department of Sociology and Criminology, University of Sargodha, Sargodha, Punjab, Pakistan.
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