SEARCH ARTICLE

28 Pages : 211-221

http://dx.doi.org/10.31703/gssr.2019(IV-II).28      10.31703/gssr.2019(IV-II).28      Published : Jun 2019

The Determinants Influencing the Influx of Counterfeit Luxury Goods in Pakistan

    The demand for counterfeit goods has exponentially grown and counterfeit goods trade has consequently emerged as a global problem. The present study investigates the determinants that encourage consumers to acquire counterfeit luxury goods. This research further analyzes purchase intention as mediator and gender role as a moderator between the contextual factors and consumer behavior. A quantitative approach was applied through a questionnaire to gather data from 380 Pakistani respondents. The measurement and structural model assessed through Smart PLS. The results confirmed that purchase intention acts as a mediator between hedonic motives, materialism and consumer behavior. However, purchase intention has no mediating effect on economic benefits. Similarly, gender role as moderator was insignificant.

    Consumer Behavior, Counterfeit Luxury Goods, Gender, Pakistan, Purchase Intention.
    (1) Abid Saeed
    PhD Scholar, Department of Management Sciences,COMSATS University, Islamabad, Pakistan.
    (2) Osman Sadiq Paracha
    Assistant Professor, Department of Management Sciences,COMSATS University, Islamabad, Pakistan.

34 Pages : 261-268

http://dx.doi.org/10.31703/gssr.2019(IV-II).34      10.31703/gssr.2019(IV-II).34      Published : Jun 2019

Green Marketing Strategies : Paradigms and Assessment

    The current study also attempts to contribute significantly in this regard, as it attempts to map relationships between value systems and attitude towards green buying behavior. This study postulates that Environmental Value (EnV) forms the GA, which endorses CBB. After a careful literature review it has been revealed that very limited studies have attempted to map this relationship thread lending credence to the current study. The results indicate that the correlation coefficient achieved a value of 0 .275 0 significant at a P-value of 0.001*. The Cronbachs α value achieved for the EnV is 0.747 which is also significant, indicating that the overall results endorse the postulate of the current research that, EnV is also a principle variable other than CV to map CBB for the case of mapping green buying behavior

    Green Consumption values, Environmental Values, Attitude towards Green Products, Consumer Buying Behavior and Value Attitude Behavior Hierarchy Theory.
    (1) Adnan Jamil
    Lecturer, Department of Leadership and Management Studies, National Defence University, Islamabad, Pakistan.
    (2) Muhammad Zia ur Rehman
    Assistant Professor,Department of Leadership and Management Studies, National Defence University, Islamabad, Pakistan

41 Pages : 317-326

http://dx.doi.org/10.31703/gssr.2019(IV-II).41      10.31703/gssr.2019(IV-II).41      Published : Jun 2019

Health Needs and Care Seeking Behavior of Internally Displaced Persons Living in Jalozai Camp (Khyber Pakhtunkhwa, Pakistan)

    Since 2009, an estimated 3 million people were displaced in Pakistan of which 10% took refuge in “camps”. To ascertain their health needs and care-seeking behavior an exploratory crosssectional survey was undertaken from November 2017 to April 2018 in Jalozai camp by interviewing 318 household heads and 318 married females using systematic and convenient sampling techniques respectively. Study findings revealed that 91% of the IDPs received some assistance for shelter, food, water, sanitation and basic health services while 37% of respondents had difficulties in fulfilling their family food demands, 38% had poor access to water. The prevalence of communicable and non-communicable diseases in the camp was 29% and 23% respectively. Demand for basic public health needs and health services was high and required active and coordinated interventions by both the public and private sectors. The study recommends a national health framework for IDPs.

    Care Seeking Behavior, IDPs, Human Rights, Health Services, Health Needs, Pakistan
    (1) Mohammad Imran Marwat
    Fellow Ph.D. Public Health,Health Services Academy,Islamabad, Health Services Academy, Islamabad, Pakistan.
    (2) Katrina A. Ronis
    Associate Professor,Health Services Academy, Islamabad, Health Services Academy, Islamabad, Pakistan.
    (3) Noor Sanauddin
    Assistant Professor, Department of Sociology, University of Peshawar, KP, Pakistan.

59 Pages : 467-478

http://dx.doi.org/10.31703/gssr.2019(IV-II).59      10.31703/gssr.2019(IV-II).59      Published : Jun 2019

Industrial Entrepreneurs' Decisions for Start-up Behavior in the Context of Economic Corridors: A Scale Development & Contextualization Process

    Start-up behaviour is a key resource for entrepreneurial investment decisions. Economic Corridors are a new form of regional and beyond regional entrepreneurial collaborations. The present research aimed at operationalising the measurement scale for industrial entrepreneurs' start-up behaviour in the context of entrepreneurship under economic corridors. Particularly, the present study is committed to developing, contextualising, and statistically pilot testing the measurement scale of start-up behaviour of industrial entrepreneurs. This study applied EFA, validity, and reliability tests on the 6-items constructed for Start-up Behavior.Data was collected from the owners, shareholders, members of the board of directors and Chief level executives of 425 manufacturing organisations (e.g., also known as industrial entrepreneurs) in Pakistan. Results of this scale contextualisation process confirmed that initial developed 7 items were reduced to 6-items, and 1-item was deleted at the stage of face & content validity. The final form of measurement scale for Start-up Behavior consisted of 6- items under 1-factor. Moreover, this study described and presented a systematic process for scale development, scale contextualisation, and statistical pilot testing to ensure the factorisation/extraction of factors, reliability and validity for the
    newly operationalised scales for start-up behaviour. This study contributed to the body of knowledge for behavioural sciences, entrepreneurship, and economic corridors by providing a 6-item measuring scale of industrial entrepreneurs' start-up behaviour. This study is also an added advantage for the owners of the manufacturing firms and policymakers up to the extent that they were able to analyse the six behavioural factors for investment in the new start-ups.

    Industrial entrepreneurship, start-up Behavior, Star-up Decisions, Scale Development, Exploratory Factor Analysis, Economic Corridors,
    (1) Muhammad Arif
    Professor, Department of Management Sciences, Bahria University, Islamabad, Pakistan.
    (2) Zia Ur Rehman
    Department of Management Sciences, Bahria University, Islamabad, Pakistan.
    (3) Saira Batool
    Assistant Professor, Department of Urdu, International Islamic University, Islamabad, Pakistan

61 Pages : 487-497

http://dx.doi.org/10.31703/gssr.2019(IV-II).61      10.31703/gssr.2019(IV-II).61      Published : Jun 2019

Assessing the Roles of Organizational Aggression and Workplace Gossiping between Narcissistic Leadership and Employee Behavioral Cynicism

    The purpose of this research was to examine the Impact of Narcissistic Leadership (NL) on Employee’s Behavioral Cynicism (BOC) with the mediation of Organizational Aggression (OA) and moderation of Workplace Gossiping (WG) in the FMCG sector of Pakistan. OA was studied as a mediator that was brought in between the relationship of NL on BOC to see what impact it made on them. A quantitative method was used in this study, and the data was collected through survey questionnaires from 415 workers of FMCG companies operating in Pakistan using the convenience sampling technique, a type of non-probabilistic sampling. An adopted structured questionnaire was used in this research by using a cross-sectional study and a self-administered survey. SPSS is used for demographics frequency analysis, and SMART PLS 4 is used for SEM, validity and reliability analysis. However, H1 results revealed that NL had a significant impact on BOC. Whereas H2, looking at the mediation results,OA was found to have the mediation on the relationship between NL on EBC shows complete mediation. Further, H3, WG significantly moderated the relationship of NL with EBC. Therefore, the Leader member exchange (LMX) theory supports H1, the AET model supports H2 and self- verification & LMX theory supports H3.

    Organizational Aggression, Narcissistic Leadership, Behavioral Cynicism, Workplace Gossiping
    (1) Fauzia Ahmed
    Lecturer, University of Balochistan, Quetta-Balochistan, Pakistan.
    (2) Uzma Gilani
    Lecturer, University of Balochistan, Quetta-Balochistan, Pakistan.
    (3) Mamoona Islam
    PhD Scholar, The University of Lahore, Lahore, Punjab, Pakistan.

05 Pages : 34-41

http://dx.doi.org/10.31703/gssr.2019(IV-I).05      10.31703/gssr.2019(IV-I).05      Published : Mar 2019

The Development of Islamic Finance and Fostering the Influence of Moral Values and Personal Factors in Investment Decision

    Since the reform movement of the Muslim World from the midnineteenth century, many Islamic Financial institutions have been established. Subsequently, in 2001 the first Islamic banking policy was issued by the State bank of Pakistan and thereafter, Pakistan has faced many commercial, accountability and regulatory challenges in transforming the economy into an Islamic Economy. In this study, we find out whether the development of the Islamic Economy has fostered moral values in investors. This study, hence, aims to discuss the foundamental issues in moral values behind an investment decision while taking in account some personal factors influencing investment decisions. Data has been collected with the help of a questionnaire, where its reliability is confirmed by Cronbach Alpha, followed by correlation and multiple Regression tests. The results show a significant role of certain moral factors in investment decisions.

    Islamic Economy, Moral Factors, Behavioral Finance, Investment
    (1) Romana Bangash
    Institute of Management Sciences, Hayatabad, Peshawar, KP, Pakistan.
    (2) Zeeshan Zeb Khattak
    Assistant Professor,Institute of Business Studies,Kohat University of Science & Technology, Kohat, KP, Pakistan.
    (3) Hanana Khan
    Lecturer,Department of Economics,Kohat University of Science & Technology, Kohat, KP, Pakistan.

22 Pages : 164-171

http://dx.doi.org/10.31703/gssr.2019(IV-I).22      10.31703/gssr.2019(IV-I).22      Published : Mar 2019

The Gender Based Effect of Cyber Bullying on Academic Achievement and Behavior of Students at Higher Secondary Level

    The purpose of this research is to discover the effect of cyber bullying on students academic achievement and their behavior. The objective of the research was to find out the academic achievement affected by cyberbullying and behavior of students on gender basis at higher secondary school level. Through random sampling technique, 2160 students and 48 teachers from 6 districts were selected. Questionnaires and interviews were used for data analysis using descriptive statistics and inferential statistics. The results showed that cyber bullying significantly affects students academic achievement than their behavior. No significant effect of cyber bullying was found on students academic achievement and their behavior with respect to their gender. The qualitative data obtained from interviews teachers concludes that students are well aware of cyber bullying and cyber bullying equally affects boys and girls of public sector higher secondary schools.

    Cyber Bullying, Academic Achievement, Behavior of Students
    (1) Jamila Begum
    PhD Scholar, The University of Lahore, Punjab, Pakistan.
    (2) Namra Munir
    Assistant Professor, Department of Education,The University of Lahore, Punjab, Pakistan.
    (3) Iftikhar Ahmad Baig
    HOD,Department of Education, The University of Lahore, Punjab, Pakistan.

16 Pages : 228-253

http://dx.doi.org/10.31703/gssr.2018(III-IV).16      10.31703/gssr.2018(III-IV).16      Published : Dec 2018

Construction and Validation of Neurotransmitters Scale

    In this research, we visit literature directed seven steps procedure of scale development and incorporate it in studying dopamine, serotonin, epinephrine and norepinephrine and thus finalized 16 items neurotransmitters scale. We incorporated 6 samples for construction of reliable multi-aspect questionnaire that imitated across the samples. We confirm the content adequacy qualitatively and quantitatively including discriminant and convergent validity. We also established the criterion-related validity through the instrument’s relation with measures of behavioral aspects of individual investors. This research proposes that the neurotransmitters scale is valid and reliable. Neurotransmitters as dopamine, serotonin, epinephrine and norepinephrine have significant use for individual stock markets investors. This investigators hope that the corroborated scale is reliable as well as valid and will be appropriate to utilize in upcoming studies of neurofinance.

    Neurofinance, Behavioral Finance, Neurotransmitters
    (1) Mumtaz Ahmad
    Assistant Professor, Department of Commerce, The Islamia University of Bahawalpur, Punjab, Pakistan.
    (2) Asma Tahir
    Assistant Professor, Department of Statistics, Forman Christian College University, Lahore,Punjab, Pakistan
    (3) Nadeem Sohail
    Director, Government College University, Faisalabad, Punjab, Pakistan.

17 Pages : 300-316

http://dx.doi.org/10.31703/gssr.2018(III-III).17      10.31703/gssr.2018(III-III).17      Published : Sep 2018

Engaging Employees through Ethical Leadership

    This research explores how ethical behavior of leaders influence employee engagement by enhancing the moral intensity of the employees. It also explores the impact that transparency of policies that a leader applies and decisions that he takes can have on the organizational citizenship of the employees. Two conceptual models are used to explore the constructs in light of social learning and social exchange theory. Data from 205 faculty members, working in higher education sector of Islamabad and Rawalpindi, was collected through structured questionnaires. Results revealed a considerable positive relation exists among ethical leadership and the organizational citizenship behavior of employees in an organization when mediated by moral intensity. Subsequently, significance is analyzed in ethical leadership and moral intensity when transparency moderated the relationship. The study contributes to the understanding of how perception of faculty members regarding their leaders’ ethical behavior can have an effect on the implementation of policies. It also explains the role of transparency of the ethical conduct in enhancing faculty’s performance and leading to the benefit of higher education institutions.

    Ethical Leadership, Organizational Citizenship Behavior, Moral Intensity, Transparency
    (1) Nida Kamal
    Lecturer, Department of Management Sciences, Bahria University, Islamabad, Pakistan.
    (2) Hina Samdani
    Assistant Professor, Department of Management Sciences, Bahria University, Islamabad, Pakistan.
    (3) Amna Yameen
    Assistant Professor, Department of Management Sciences, Bahria University, Islamabad, Pakistan.

18 Pages : 317-331

http://dx.doi.org/10.31703/gssr.2018(III-III).18      10.31703/gssr.2018(III-III).18      Published : Sep 2018

Impact of Time Pressure on Organizational Citizenship Behavior: Moderating Role of Conscientiousness

    In this article, we examined the relation between time pressure and organizational citizenship behavior and the moderating role of conscientiousness. Two hundred and thirty employee working in service sector of different cities located in Pakistan participated in this study. Time lag research design was adopted in this study. Data for time pressure and conscientiousness were collected at time 1 (Self-Reported) and data for organizational citizenship behavior was collected at time 2 (SupervisoryRating Method). Results of this study revealed that time pressure and conscientiousness was negatively related to organizational citizenship behavior. Furthermore, it was found that conscientiousness act as moderator in the relations between time pressure and organizational citizenship behavior. The findings make study significant for improving organizational behavior.

    Time Pressure, Conscientiousness and Organizational Citizenship Behavior
    (1) Tariq Iqbal Khan
    Assistant Professor, Department of Management Science, University of Haripur, Haripur, KP, Pakistan.
    (2) Imran Saeed
    Lecturer, Institute of Business & Management Sciences, University of Agriculture, Peshawar, KP, Pakistan.
    (3) Sajid Rahman Khattak
    Assistant Professor, Institute of Business & Management Sciences, University of Agriculture, Peshawar, KP, Pakistan.