This study is about positive body image campaigns broadcasted on Pakistani television which have attained much attention for creating awareness about women's body shaming. Media conveys and promotes socio-cultural values and societal stereotypes pertaining to body shape and size that create the perception of the ideal man and woman among individuals. Therefore, body image has become an important issue for one's self-esteem, and mental and physical health, especially among women. This study investigates the perception of body image media advertisements among female students in twin cities, Pakistan. More specifically, the study analyzes six selected media advertisement campaigns displayed on TV channels. All these selected media campaigns share one common motive i.e. awareness of body positivity. The selected campaigns have been launched by different brands through a series of video advertisements to promote their products/collections during the last five years. The study applied a quantitative approach to obtain the opinions of N=282 Pakistani female students from 5 universities. Results were analyzed through descriptive statistics. The results indicated that the selected advertisement campaigns possessed effective characteristics.

The current study investigated work-related stress, mental health and copying styles of college teachers based on their demographic attributes. A sample of n=176 (males=115; females=61) lecturers working at the college level was taken and surveyed. Self-structured questionnaires consisted of occupational stress, mental health, and copying style. When comparing two different groups, females were more likely inclined to stress and mental health as compared with males (p < 0.05). Married lecturers reported higher mean scores on mental as compared with unmarried lecturers (p < 0.05). The findings showed that there were no statistically significant changes in the research variables based on the participants' age, experience, or type of employment (p > 0.05), with the exception of copying style based on age (p 0.05). When organizing an intervention programmed to advance and promote mental health, these findings must be taken into account.

Mental illness for many years has been perceived in a negative light, greatly impacting the degree of treatment-seeking behaviour, the public attitude towards mental illness, laws and policies and the negative attitudes and associations that are formed towards mental illness. Therefore the research study investigates the attitude of psychology students; given their psychological knowledge about mental illness and evaluates the attributions they make towards mental illness. Participants from different institutions in Lahore participated in this research study and attempted Implicit Association Test to assess whether psychology students are implicitly biased towards the mentally ill or not.Quantitative data were collected and statistically analyzed with the help of SPSS; Independent samples t-test, paired samples test, One-way ANOVA and Pearson Correlation were applied to analyze the data. The study concluded that regardless of knowledge and exposure, students of psychology have an implicit bias towards mental illness.

The idea of happiness is fundamental to mental health and influences several aspects of life. It is essential to consider the impact of persistent stress on individuals, particularly medical students. This study at Ayub Medical College aimed to evaluate factors influencing happiness among students. A cross-sectional survey was conducted with ethical approval, using stratified random sampling to select participants. Data was gathered through two questionnaires: the Oxford Happiness Questionnaire and another exploring additional factors. A total of 69 students participated, with an average happiness score of 4.01 ± 1.12. Results revealed that students who regularly engaged in physical activities, such as visiting the gym, reported higher happiness levels. Additionally, active involvement in social and religious organizations was linked to increased happiness. SPSS was used for data analysis. Also, people's happiness levels were much greater when they were actively involved in their social and religious organizations.