Social capital is a significant resource for Small and Medium-sized firms. Social Capital resources generate assets for firms which in turn contributes towards the performance of firms. The paper analyzes the relationship of Social Capital with SMEs Performance operating in Sindh. Research has investigated the impact of the personal, professional, associative, and institutional network towards performance. To attain the purpose of the paper, the data was gathered using a questionnaire from 395 entrepreneurs of SMEs of Sindh Province. The regression and correlation techniques are employed to evaluate the relationship and to investigate the hypothesis. Results revealed a significant relationship between Social Capital and Firms performance

The core objective of the study was trifold in nature (i) to investigate the social media habits among youth. (ii) To analyze the magnitude and direction of relationship among communicative use, friending, self-disclosure, bonding and bridging social capital among youth. (iii) To investigate the magnitude regarding the impact of communicative use, this includes the phenomenon of bonding, friending, bridging social capital and selfdisclosure among youth. A cross-sectional research design was followed, and n=384 students were selected from 6 renowned public universities of Punjab, Pakistan. Data was collected through a questionnaire comprised of socioeconomic status, media habits, friending, and self-disclosure, bridging and bonding capital items. Acquired responses were analyzed through SPSS-21, and hypothesis was tested through Pearson Correlation coefficient p<.01<0.5, and the magnitude of the effect was determined through a linear regression model. There was a significant positive correlation found between friending, communication use, bonding, self-disclosure, and bridging the social capital through social media and regression model findings showed a significant effect of communicative use on bonding social capital and self-disclosure on bridging social capital through social media among youth.