A study was conducted in General Election 2013 Campaign" conducted to determine the influence of interpersonal communication such as (Parents, Siblings, friend, religious leader, celebrities teachers and others identifying which source is more significant in shaping voting behavior of Pakistani youth. For this study, the survey method was used, in which self-reported questionnaire distributed among 1000 respondents in public sectors universities of Punjab and Islamabad to find out results. SPSS was used for data analysis and statistical testing of the variables. The results proved that Parents are the most significant predictor of the voting behavior of youth, but their level of significance gradually decreases when compared to prior studies, because of change in the source of information of youth. This study supports the theoretical framework of interpersonal discussion that emphasized on the importance of interpersonal discussion in shaping behaviors attitudes and emotional reactions of youth.

In higher education institutes, knowledge sharing is part and parcel for the success of the individuals and institutions. However, there are a number of instances where employees are found to be indulged in knowledge hiding. This paper explores this novel construct by targeting permanently faculty of private and semi-private higher education institutes of Pakistan. Theorizing on social learning and exchange theory, this study proposes that employees are indulged in knowledge hiding which sensitizes a reciprocal loop of distrust among colleagues and as a consequence the target is later also reluctant to share the required information. This finally leads to decreasing the creativity of the hider too. Furthermore, it has been proposed that perceived supervisory support can play an important role in decreasing the negative effects of knowledge hiding on the creativity of the hider. Implications and recommendations for future research prospects in the said area are also highlighted

The word adolescence is used interchangeably with young people. This current research aims to formulate and evaluate an indigenous scale to assess life skills in adolescents. The scale was standardized in multiple phases including the search for relevant constructs and item generation, initial data collection and empirical analysis. Forty-six items were finalized through a committee approach for initial data collection. A sample of the current research was taken from the Peshawar division. Principal Component Analysis with varimax rotation was run. KMO and Bartlet Test of Sphericity were found significant (χ2 = 15060, p < .001). 38 items and six different sub-domains were identified. The Social and Emotional Competence Questionnaire (SEC-Q) and Depression Anxiety and Stress Scale confirmed this new scale. (DASS). Validation was verified. Exploratory factor analysis checked factor loadings. Life Skills tool, an adolescent tool, is reliable.

The primary goal of this research is to discover and explain how farmers in Faisalabad utilise social media and interposed channels to receive agricultural knowledge. Furthermore, the study was intended to investigate farmers' socio-demographic traits and their subsequent link with the usage of social media and interpersonal communication channels. Data for this research study were gathered from 257 farmers in the Faisalabad district. A structured questionnaire was utilised to collect data as part of the survey approach. Among the social media, Facebook is the most used media and among interpersonal channels Cosmopolite's character of famers was rated highest.