ARTICLE

COVERAGE OF WOMENS EMPOWERMENT ISSUE IN PAKISTANI NEWSPAPERS AN AGENDASETTING PERSPECTIVE

  1. HOME
  2. ARTICLE

09 Pages : 78-86

http://dx.doi.org/10.31703/gssr.2024(IX-III).09      10.31703/gssr.2024(IX-III).09      Published : Sep 2024

Coverage of Women's Empowerment Issue in Pakistani Newspapers: An Agenda-Setting Perspective

Abstract

    In the current research, a quantitative content analysis of four leading newspapers Dawn, Daily Times, Nawa-i-waqt, and Daily Jang was conducted to investigate the patterns of coverage of women empowerment. The time period for this study consisted of November 2023 to April 2024. The results showed that Urdu newspapers gave more coverage to the issue at hand as compared to English newspapers and Nawa-i-waqt gave the maximum amount of news regarding women empowerment as compared to other newspapers. The outcome of this research revealed that Pakistani Urdu newspapers give suitable coverage to women empowerment-related news, although different newspapers use different agendas to portray news related to women empowerment, such as political empowerment, social empowerment, economic empowerment, and education empowerment. The results showed that more importance was given to political and social empowerment and the common agenda of these four newspapers was social and political empowerment.

    (1) Samia Manzoor
    Assistant Professor, Institute of Media and Communication Studies, Bahauddin Zakariya University, Multan, Punjab, Pakistan.
    (2) Fatima Mushtaq
    MPhil Scholar, Institute of Media and Communication Studies, Bahauddin Zakariya University, Multan, Punjab, Pakistan.
    (3) Sabiha Ibrahim
    MPhil Scholar, Institute of Media and Communication Studies, Bahauddin Zakariya University, Multan, Punjab, Pakistan.
Fulltext PDF

References

  • Adnan, M., Yousaf, Z., & Nawaz, M. B. (2019). Gender and Media in Pakistan: Representation of Women in Print and Electronic Media. Pakistan Journal of Social Sciences, 39(4), 1441-1452.

  • Adnan, M., Yousaf, Z., & Nawaz, M. B. (2019). Gender and Media in Pakistan: Representation of Women in Print and Electronic Media. Pakistan Journal of Social Sciences, 39(4), 1441-1452.

  • Afsheen, S., & Idrees, N. (2022). Social media and women empowerment in Pakistan: A study of opportunities and challenges. Journal of Mass Communication, 27. https://jmcd-uok.com/index.php/jmcd/article/download/247/115/626
  • Afsheen, S., & Idrees, N. (2022). Social media and women empowerment in Pakistan: A study of opportunities and challenges. Journal of Mass Communication, 27. https://jmcd-uok.com/index.php/jmcd/article/download/247/115/626
  • Arnoff, E. (2011). A literature review on the conceptualization of women’s empowerment (Master's paper). Carolina Digital Repository. https://cdr.lib.unc.edu/concern/master's_papers/vx021h17f 
  • Arnoff, E. (2011). A literature review on the conceptualization of women’s empowerment (Master's paper). Carolina Digital Repository. https://cdr.lib.unc.edu/concern/master's_papers/vx021h17f 
  • Canton, H. (2021). United Nations entity for gender equality and the empowerment of women—UN Women. In The Europa Directory of International Organizations 2021 (pp. 185-188). Routledge.
  • Choudhury, K. R. (2022). Study Of The Trends Of Women Empowerment In India. Journal of Pharmaceutical Negative Results, 7531-7538. https://doi.org/10.47750/pnr.2022.13.S07.908 
  • Gutiérrez, L. M. (1990). Working with Women of Color: An Empowerment Perspective. Social Work. https://doi.org/10.1093/sw/35.2.149 
  • Gutiérrez, L. M. (1990). Working with Women of Color: An Empowerment Perspective. Social Work. https://doi.org/10.1093/sw/35.2.149 
  • Jameel, A., & Ahmed, W. (2022). Sustainable development goals and India’s commitment to gender justice. Society & Sustainability, 3(2), 68–86. https://doi.org/10.38157/societysustainability.v3i2.347 
  • Jameel, A., & Ahmed, W. (2022). Sustainable development goals and India’s commitment to gender justice. Society & Sustainability, 3(2), 68–86. https://doi.org/10.38157/societysustainability.v3i2.347 
  • Jonah, A. A., & Nnanyelugo, O. M. (2020). Print media representation of Nigerian women in the news: a study of four selected national newspapers. Library Philosophy and Practice, 1-17.
  • Jonah, A. A., & Nnanyelugo, O. M. (2020). Print media representation of Nigerian women in the news: a study of four selected national newspapers. Library Philosophy and Practice, 1-17.
  • Kumari, R. (2022). Women Empowerment: Right Perspective. Research Reinforcement, 9(2), 48-51.
  • Kumari, R. (2022). Women Empowerment: Right Perspective. Research Reinforcement, 9(2), 48-51.
  • Mądra-Sawicka, M., Nord, J. H., Paliszkiewicz, J., & Lee, T. (2020). Digital Media: empowerment and equality. Information, 11(4), 225. https://doi.org/10.3390/info11040225 
  • Mądra-Sawicka, M., Nord, J. H., Paliszkiewicz, J., & Lee, T. (2020). Digital Media: empowerment and equality. Information, 11(4), 225. https://doi.org/10.3390/info11040225 
  • Mandal, K. C. (2013). Concept and Types of Women Empowerment. International Forum of Teaching & Studies;9(2): 131-145. 
  • Mandal, K. C. (2013). Concept and Types of Women Empowerment. International Forum of Teaching & Studies;9(2): 131-145. 
  • Mavin, S., Bryans, P., & Cunningham, R. (2010). Fed up with Blair's babes, Gordon's gals, Cameron's cuties, Nick's nymphets. Gender in Management an International Journal, 25(7), 550–569. https://doi.org/10.1108/17542411011081365 
  • Mavin, S., Bryans, P., & Cunningham, R. (2010). Fed up with Blair's babes, Gordon's gals, Cameron's cuties, Nick's nymphets. Gender in Management an International Journal, 25(7), 550–569. https://doi.org/10.1108/17542411011081365 
  • McCombs, M. E., & Shaw, D. L. (1972). The Agenda-Setting Function of Mass Media. The Public Opinion Quarterly, 36(2), 176–187. http://www.jstor.org/stable/2747787 
  • McCombs, M. E., & Shaw, D. L. (1972). The Agenda-Setting Function of Mass Media. The Public Opinion Quarterly, 36(2), 176–187. http://www.jstor.org/stable/2747787 
  • Mundhe, E. S. (2021). The study on issues and challenges of women empowerment in India. Kaylan Bharati, 36(7), 41-46.
  • Mundhe, E. S. (2021). The study on issues and challenges of women empowerment in India. Kaylan Bharati, 36(7), 41-46.
  • Pereira, F. B., & Porto, N. F. F. (2020). Gender attitudes and public opinion towards electoral gender quotas in Brazil. Political Psychology, 41(5), 887–899. https://doi.org/10.1111/pops.12655 
  • Pereira, F. B., & Porto, N. F. F. (2020). Gender attitudes and public opinion towards electoral gender quotas in Brazil. Political Psychology, 41(5), 887–899. https://doi.org/10.1111/pops.12655 
  • Rappaport, J. (1987). Terms of empowerment/exemplars of prevention: Toward a theory for community psychology. American Journal of Community Psychology, 15(2), 121–148. https://doi.org/10.1007/bf00919275 
  • Rappaport, J. (1987). Terms of empowerment/exemplars of prevention: Toward a theory for community psychology. American Journal of Community Psychology, 15(2), 121–148. https://doi.org/10.1007/bf00919275 
  • Sen, G. (2019). Gender Equality and Women’s Empowerment: Feminist Mobilization for the SDGs. Global Policy, 10(S1), 28–38. https://doi.org/10.1111/1758-5899.12593 
  • Sen, G. (2019). Gender Equality and Women’s Empowerment: Feminist Mobilization for the SDGs. Global Policy, 10(S1), 28–38. https://doi.org/10.1111/1758-5899.12593 
  • Shaikh, S. N., & Ali, A. (2020). Islamic Finance and Empowerment of Women: A Case Study of Pakistan. Asian Journal of Economics Business and Accounting, 1–16. https://doi.org/10.9734/ajeba/2020/v16i430243 
  • Shaikh, S. N., & Ali, A. (2020). Islamic Finance and Empowerment of Women: A Case Study of Pakistan. Asian Journal of Economics Business and Accounting, 1–16. https://doi.org/10.9734/ajeba/2020/v16i430243 

Cite this article

APA

    APA : Manzoor, S., Mushtaq, F., & Ibrahim, S. (2024). Coverage of Women's Empowerment Issue in Pakistani Newspapers: An Agenda-Setting Perspective. Global Social Sciences Review, IX(III), 78-86. https://doi.org/10.31703/gssr.2024(IX-III).09

CHICAGO

    CHICAGO : Manzoor, Samia, Fatima Mushtaq, and Sabiha Ibrahim. 2024. "Coverage of Women's Empowerment Issue in Pakistani Newspapers: An Agenda-Setting Perspective." Global Social Sciences Review, IX (III): 78-86 doi: 10.31703/gssr.2024(IX-III).09

HARVARD

    HARVARD : MANZOOR, S., MUSHTAQ, F. & IBRAHIM, S. 2024. Coverage of Women's Empowerment Issue in Pakistani Newspapers: An Agenda-Setting Perspective. Global Social Sciences Review, IX, 78-86.

MHRA

    MHRA : Manzoor, Samia, Fatima Mushtaq, and Sabiha Ibrahim. 2024. "Coverage of Women's Empowerment Issue in Pakistani Newspapers: An Agenda-Setting Perspective." Global Social Sciences Review, IX: 78-86

MLA

    MLA : Manzoor, Samia, Fatima Mushtaq, and Sabiha Ibrahim. "Coverage of Women's Empowerment Issue in Pakistani Newspapers: An Agenda-Setting Perspective." Global Social Sciences Review, IX.III (2024): 78-86 Print.

OXFORD

    OXFORD : Manzoor, Samia, Mushtaq, Fatima, and Ibrahim, Sabiha (2024), "Coverage of Women's Empowerment Issue in Pakistani Newspapers: An Agenda-Setting Perspective", Global Social Sciences Review, IX (III), 78-86

TURABIAN

    TURABIAN : Manzoor, Samia, Fatima Mushtaq, and Sabiha Ibrahim. "Coverage of Women's Empowerment Issue in Pakistani Newspapers: An Agenda-Setting Perspective." Global Social Sciences Review IX, no. III (2024): 78-86. https://doi.org/10.31703/gssr.2024(IX-III).09