THE IMPACT OF GENERATIVE AI ON JOURNALISTIC CREDIBILITY AND TRUST

http://dx.doi.org/10.31703/gssr.2025(X-III).22      10.31703/gssr.2025(X-III).22      Published : Sep 2025
Authored by : Amrat Haq

22 Pages : 260-270

http://dx.doi.org/10.31703/gssr.2025(X-III).22      10.31703/gssr.2025(X-III).22      Published : Sep 2025

The Impact of Generative AI on Journalistic Credibility and Trust

    Generative AI is potentially efficient in the newsrooms, but raises concerns about the issue of credibility and trust. We evaluate its effect and the results of 600 articles each with a stratified content analysis of each production mode (human/AI-assisted/AI-generated) and with disclosure (none/minimal/rich) (1) to determine its effect on accuracy, sourcing, and correction latency; (2) a preregistered 3 × 3 experiment manipulating production mode and disclosure (none/minimal/rich) to determine its effect on perceived article credibility and brand trust. Higher error and hallucination rates and fewer named sources, and slower corrections of AI-generated items are demonstrated by content analysis. Minimal AI labels diminish credibility and trust experimentally, but rich, process-level disclosure, naming, editorial verification, and sources mitigate penalties of work assisted by AI. We give policy and legitimacy implications to the newsroom.

    (1) Amrat Haq
    Assistant Professor, Department of Media and Communications, International Islamic University, Islamabad, Pakistan.
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Cite this article

    CHICAGO : Haq, Amrat. 2025. "The Impact of Generative AI on Journalistic Credibility and Trust." Global Social Sciences Review, X (III): 260-270 doi: 10.31703/gssr.2025(X-III).22
    HARVARD : HAQ, A. 2025. The Impact of Generative AI on Journalistic Credibility and Trust. Global Social Sciences Review, X, 260-270.
    MHRA : Haq, Amrat. 2025. "The Impact of Generative AI on Journalistic Credibility and Trust." Global Social Sciences Review, X: 260-270
    MLA : Haq, Amrat. "The Impact of Generative AI on Journalistic Credibility and Trust." Global Social Sciences Review, X.III (2025): 260-270 Print.
    OXFORD : Haq, Amrat (2025), "The Impact of Generative AI on Journalistic Credibility and Trust", Global Social Sciences Review, X (III), 260-270