The problem of the study was to explore the impact of academic achievement orientation in the
context of private and public sector university students; it further aimed to investigate the impact
of demographic variations such as gender, age, semester, birth order, number of siblings, discipline and family
income in determining the level of academic achievement orientation of private and public sector university
students. The achievement orientation attitude scale developed by Ansari was used to measure achievement
orientations, which was consisted of 10 items. Data was collected through a stratified random sampling
technique. Data were analyzed with various statistics, which provided an insight that students differ in terms of
academic achievement orientations. Results revealed that students of public sector universities have higher
academic achievement orientations. It is also recommended that at the university level, students may also learn
self-management and ought to work hard in order to achieve their academic goals without an external push.
1-Wajiha Kanwal Chairperson/ HOD/ Assistant Professor, Department of Education, University of Wah, Punjab, Pakistan.2-Tahir Aziz PhD Scholar, Department of Education, University of Wah, Punjab, Pakistan.3-Saqib Shahzad Associate Professor, Department of Education, Abdul Wali khan University Mardan, KP, Pakistan.
Academic Achievement Orientations, Sector, Private Universities, Public Universities, Students