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COVERAGE OF POPULISM RELATED CONTENT IN PAKISTANI MEDIA AN ANALYSIS OF THE COVERAGE OF DAWN AND THE NEWS

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19 Pages : 188 - 201

http://dx.doi.org/10.31703/gssr.2022(VII-I).19      10.31703/gssr.2022(VII-I).19      Published : Mar 1

Coverage of Populism Related Content in Pakistani Media: An Analysis of the Coverage of Dawn and The News

Abstract

    Populists are dominating the world's political situation. The election campaign of Donald Trump in the United States, the emergence of right-wing populist parties in Eastern Europe, and the popularity of Narendra Modi of India prove that we live in a populist world. Populism has also returned to Pakistan as cricketer-turning politician Imran Khan's popularity was attributed to a massive publicity campaign. This article aims to evaluate the populist coverage of Pakistan's political parties in media. This research study aims to answer the question of which political party shares more populist views, in what form they share it, and who the targets of these populist views are. Therese archer has utilized the "Quantitative Content Analysis" as a research method to answer the outstanding research questions. The news coverage of the two leading English-language newspapers of Pakistan, namely Dawn and The News International, has been studied. A total of 278 news stories we reexamined during the month of the 2018 elections. The findings support that Pakistan Tahreek-e-Insaf was the most populist party and the Shariffamily/PMLN was the prime target of anti-elitist views shared by PTI.Findings also support that The News International gave more coverage to populist narratives than Dawn.

    Populism, Media Politics, Political Parties, Elections

    (1) Fazal Ullah
    M.Phil. Scholar, Department of Journalism & Mass Communication, University of Peshawar, Peshawar, KP, Pakistan
    (2) Amir Hamza Marwan
    Lecturer, Department of Journalism & Mass Communication, University of Peshawar, Peshawar, KP, Pakistan.
    (3) Mussarat Anwar
    Associate Professor, College of Home Economics, University of Peshawar, Peshawar, KP, Pakistan.
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Cite this article

APA

    APA : Ullah, F., Marwan, A. H., & Anwar, M. (2022). Coverage of Populism Related Content in Pakistani Media: An Analysis of the Coverage of Dawn and The News. Global Social Sciences Review, VII(I), 188 - 201. https://doi.org/10.31703/gssr.2022(VII-I).19

CHICAGO

    CHICAGO : Ullah, Fazal, Amir Hamza Marwan, and Mussarat Anwar. 2022. "Coverage of Populism Related Content in Pakistani Media: An Analysis of the Coverage of Dawn and The News." Global Social Sciences Review, VII (I): 188 - 201 doi: 10.31703/gssr.2022(VII-I).19

HARVARD

    HARVARD : ULLAH, F., MARWAN, A. H. & ANWAR, M. 2022. Coverage of Populism Related Content in Pakistani Media: An Analysis of the Coverage of Dawn and The News. Global Social Sciences Review, VII, 188 - 201.

MHRA

    MHRA : Ullah, Fazal, Amir Hamza Marwan, and Mussarat Anwar. 2022. "Coverage of Populism Related Content in Pakistani Media: An Analysis of the Coverage of Dawn and The News." Global Social Sciences Review, VII: 188 - 201

MLA

    MLA : Ullah, Fazal, Amir Hamza Marwan, and Mussarat Anwar. "Coverage of Populism Related Content in Pakistani Media: An Analysis of the Coverage of Dawn and The News." Global Social Sciences Review, VII.I (2022): 188 - 201 Print.

OXFORD

    OXFORD : Ullah, Fazal, Marwan, Amir Hamza, and Anwar, Mussarat (2022), "Coverage of Populism Related Content in Pakistani Media: An Analysis of the Coverage of Dawn and The News", Global Social Sciences Review, VII (I), 188 - 201

TURABIAN

    TURABIAN : Ullah, Fazal, Amir Hamza Marwan, and Mussarat Anwar. "Coverage of Populism Related Content in Pakistani Media: An Analysis of the Coverage of Dawn and The News." Global Social Sciences Review VII, no. I (2022): 188 - 201. https://doi.org/10.31703/gssr.2022(VII-I).19